Agoda unveils swathe of new offerings for customers and partners

Online travel agency (OTA) Agoda has announced several new products and technology to improve the customer experience and help businesses trying to capitalise on the travel sector.

Agoda’s enhanced API will allow partners, from distributors to corporate travel agents, faster and more convenient access to its inventory, which includes accommodation options such as hotels, resorts, villas, ryokans, guesthouses, and vacation rentals.

The OTA has already signed deals with three global distribution systems so that corporate partners can connect to Agoda’s inventory.

Additionally, partners who wish to expand their travel offerings beyond accommodation can now do so on Agoda’s recently introduced Flights inventory.

For partners that need access to inventory but want to maintain the look and feel of their brand, Agoda’s latest white-label platform is a fully-loaded, turn-key solution that allows them to provide their customers an online experience that they are used to, from customisable colours, to URL, to product selection.

Partners with their own inventory also have the option of using a white-label extranet where they can seamlessly manage their supply along with Agoda’s.

Agoda has also developed a single sign-on solution that aims to improve travellers’ overall booking experience, allowing them to automatically log in from the partner’s site to its own platform.

Single sign-on will also allow travellers to participate in the partner’s loyalty or reward program while taking advantage of Agoda’s member rates.

Finally, Agoda has introduced an interest-free instalment payment option with Afterpay in Australia.

Customers who book accommodation through Agoda’s ‘Book now, pay now’ options can now select Afterpay at the check-out, which allows them to pay in four fortnightly, interest-free instalments.

The new offerings from Agoda have arrived not long after the OTA unveiled a refreshed visual identity in September.