Air New Zealand has announced the launch of the first phase of its new-look digital experience with a new and improved Airpoints program for members.
Chief digital officer for Air New Zealand, Nikhil Ravishankar, said the airline is thrilled to unveil the first of many improvements to its Airpoints program.
“What does not change is that our Airpoints program will remain transparent and member-centric, with our members being able to redeem their Airpoints Dollars across all Air New Zealand flights and our Airpoints Store,” Ravishankar said.
“Over the coming 12 months Airpoints members will have more earning power with more partners, more rewards and a new tier, further enhancing the value of the program. The refreshed benefits and the new tier will be announced next year – introducing new benefits for Air New Zealand’s most loyal customers.
“We needed to first invest in the technology to be able to create these enhancements for our customers, which is what we’ve done during a scheduled maintenance period.
“Our customers have told us what they love about the Airpoints program, but we’ve also heard that we need to make some changes. With this new system now in place, we can work hard over the next 12 months to enhance our program, offer new benefits for Silver, Gold and Elite members, introduce a new tier, provide a better recognition upgrade process and more.”
Changes include:
- A more modern look and feel after login, making it easier to view Airpoints benefits and activity.
- The ability to share Airpoints Dollars with up to ten different people within New Zealand, making group travel planning more convenient and inclusive for members.
- Simplifying tier review dates that allows immediate benefit redemption when members begin their new membership if they retain their tier.
“We’re not slowing down, we’re committed to creating an even more rewarding travel experience for our members, so watch this space,” Ravishankar concluded.
