Abercrombie & Kent Travel Group (AKTG) has appointed Debra Fox as chief sales officer, trade sales, reflecting the company’s commitment to strengthening trade partnerships across its luxury portfolio worldwide.
In her new role, Fox assumes global responsibility for all trade sales across AKTG’s flagship brands, including Abercrombie & Kent, Crystal, A&K Sanctuary, Cox & Kings, and Ecoventura, and reports to CEO Cristina Levis. The appointment creates a unified sales leadership structure designed to enhance advisor support while maintaining the distinct brand expertise that travel partners value.
Fox continues as lead for Abercrombie & Kent’s tour operating businesses in Australia and the UK. In Australia and New Zealand, she continues to work with the regional leadership team led by Susan Haberle, VP of Trade Sales for A&K, Crystal and A&K Sanctuary, Australia & New Zealand.
“This global structure allows us to deliver even more focused support to our trade partners,” Fox said. “We’re continuing to support and build on the excellent foundations and successes of our trade sales organisation in the Australian & New Zealand markets, whose deep expertise and clear focus will continue to unlock sales opportunities across all our brands, always driving greater value for our partners.”
Enhanced trade support structure in Australia & New Zealand
The strengthened sales structure supports unprecedented expansion across AKTG’s portfolio. Abercrombie & Kent continues its momentum with new DMCs in key markets and product launches including new A&K Sanctuary properties such as Gorilla Forest Lodge in Uganda, Pure Amazon riverboat in Peru, and Baines’ Lodge in Botswana. The recent brand refresh has driven increased advisor engagement and client demand.
Cox & Kings is embarking on a significant phase of global expansion, with Australia among the pivotal new markets for launch. Leveraging AKTG’s strong global network, the expansion broadens Cox & Kings’ geographical footprint and solidify its position as a leader in distinctive, immersive travel.
Crystal continues its successful relaunch with two vessels currently operational, Crystal Serenity and Crystal Symphony, following extensive multi-million-dollar refurbishments. The brand recently returned to the number one position in Travel + Leisure’s World’s Best Awards for 2025 for mid-size luxury ocean ships.
Crystal’s confidence in its long-term future is underscored by the announcement of Crystal Grace, the brand’s first new ocean ship in 25 years, scheduled for delivery in May 2028. The 650-guest, all-suite vessel will represent a natural evolution of Crystal’s design and service philosophy, with generous public spaces, world-class dining and one of the highest crew-to-guest ratios in the segment. Additionally, the company has secured financing for the refurbishment of two additional ships.
