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Reading: Armstrong Collective appoints Carly Biggart as VP of global sales
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Travel Weekly > Appointments > Armstrong Collective appoints Carly Biggart as VP of global sales
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Armstrong Collective appoints Carly Biggart as VP of global sales

Staff Writers
Published on: 14th August 2026 at 9:16 AM
Edited by Staff Writers
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Armstrong Collective appoints Carly Biggart as the new vice president, global sales.
Armstrong Collective appoints Carly Biggart as the new vice president, global sales.
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Armstrong Collective, the parent company of Rocky Mountaineer and Canyon Spirit, has appointed Carly Biggart as its new vice president, global sales.

She brings more than 25 years’ experience across sales, strategy, marketing, and operations.

Most recently, Biggart worked as general manager, Americas at Hurtigruten, where she led the business across the region and delivered record growth.

Prior to this, she held senior leadership roles at Motorola Mobility, where she oversaw national sales, marketing, and operations.

She is a board member at Tourism Cares, a non-profit organisation dedicated to the long-term survival of the travel and tourism industry.

“I am pleased to welcome Carly to lead our global sales team,” Armstrong Group chief commercial officer Monique Gomel said.

“Carly brings a proven track record of driving sales growth across global markets, along with deep expertise in building high-performing teams and strengthening strategic partnerships. Her leadership will be instrumental as we continue to expand our global footprint and advance our long-term growth strategy,” Gomel said.

In her new role, Biggart will lead Armstrong Collective’s global sales organisation, shaping its strategic direction, aligning regional sales strategies, driving growth across international markets and strengthening relationships with key travel trade partners.

“I’m excited to join Armstrong Collective and help shape the next chapter of growth for such an exceptional portfolio of brands,” Biggart said.

“Throughout my career, I’ve believed that lasting success is built through strong partnerships, shared purpose, and an unwavering focus on the guest experience.

“I look forward to working alongside our talented global team and our travel advisor and trade partners to strengthen relationships, create new opportunities, and continue inspiring travellers from around the world.”

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