G Adventures eyes M&A opportunities after securing private equity investment

G Adventures eyes M&A opportunities after securing private equity investment
By Travel Weekly


Small-group adventure travel specialist G Adventures has closed a growth capital investment from private equity firm Certares to accelerate its growth following the global COVID-19 pandemic.

G Adventures founder Bruce Poon Tip, who remains the company’s controlling shareholder, said the investment enables the business to accelerate its pursuit of merger and acquisition opportunities, investments in shared services platform upgrades, and to execute its mission of changing people’s lives through travel.

“Our mission at G Adventures has always been to use travel as a vehicle to change people’s lives,” he said.

“I’m extremely excited that our partners at Certares share our vision and believe in us to identify and realise incredible opportunities for our people, our business and our industry. They truly understand our company and are experts in the travel space.

“I have always said tourism can be the biggest form of wealth distribution the world has ever seen, and this investment means we can do even more to build back travel the right way.”

Greg O’Hara, founder and senior managing director of Certares, said: “We are thrilled to be partnering with G Adventures and supporting its growth initiatives.

“G Adventures’ commitment to providing travellers with authentic experiences, and to benefiting the local communities in the places they travel to, has resulted in exceptional customer satisfaction and market-leading growth.”

Certares managing director David Lande added: “G Adventures is a best-in-class company with an impressive management team that has demonstrated innovation in its operating model, and has built a company with an excellent brand.

“It has truly differentiated itself by simultaneously providing travellers with meaningful experiences and through giving back to the destinations visited.”

Baird acted as the exclusive financial advisor to G Adventures in the transaction.

Featured image source: G Adventures

Latest News

  • Hotels

Groupe Barriere appoints La Collection as ANZ representative of its Fouquet’s properties

Groupe Barriere has announced it has appointed La Collection as the exclusive representative for Australia and New Zealand of its two flagship Fouquet’s properties. This partnership brings together La Collection’s dedication to exceptional boutique experiences with the legendary heritage of the Fouquet’s brand. Groupe Barriere, a name synonymous with French luxury and the art of […]

  • Conferences
  • First Nations
  • Tourism

Indigenous tourism drives economic growth: The World Travel & Tourism Council finds

Indigenous tourism is projected to contribute US$67 billion ($AU100 billion) to the global economy by 2034, a landmark World Travel & Tourism Council has found. This economic boom is fuelled by increasing demand for authentic cultural experiences, in countries such as Australia, Canada and the United States, among others. The report showcases the sector’s role […]

  • Conferences
  • Tour Operators
  • Tourism

Perth’s Matagarup Zip+Climb becomes world’s first member of WTTC’s ‘Together in Travel’ for SMEs

Perth’s Matagarup Zip+Climb co-founder Ryan Mossny has been named the world’s first member of the World Travel & Tourism Council’s new ‘Together in Travel’ program for Small and Medium Enterprises (SME). Announced at the 2024 Global Summit in Perth (Boorloo), today the ‘Together in Travel’ program is a unique initiative aimed at providing support and […]