Bermuda Tourism Authority (BTA) has appointed Jan Hutton as its next chief executive officer.
A respected global tourism leader, Hutton worked most recently as CEO of Australian Tourism Data Warehouse (ATDW).
Her career spans more than two decades across the Middle East, Africa and Asia Pacific.
Hutton’s previous roles have included managing director within Ogilvy Group, director of Nielsen Company and positions as chief marketing officer of Deloitte Consulting, South Africa Tourism, Destination Gold Coast and Destination NSW.
She has also been recognised with numerous industry accolades, including ‘Most Impactful Women Shaping Australian Travel & Tourism (2025)’, ‘Most Influential CEO in Tourism Strategy’ (2023), ‘Top 100 Global Travel Marketing Experts’ (Travelstart), and ‘Top 50 Brand Marketer’ (SKIFT).
She has also served on Australia’s THRIVE 2030 ‘Reimagining the Visitor Economy’ panel as Director on the GIFT (Griffith Institute for Tourism) Advisory Board.
Leading a period of transformation
BTA Chairman William “Billy’ Griffith said that the appointment comes at a critical time for the tourism authority.
“The BTA Board of Directors welcomes Ms. Hutton and looks forward to working with her for the ongoing advancement of our tourism product. She brings a wealth of experience in destination marketing, digital transformation, and visitor economy strategy across three continents. Her expertise will help drive the BTA mission of making Bermuda a premier destination for visitors,” he said.
Hutton said that joining BTA is a genuine honour.
“I don’t take lightly the responsibility that comes with this role. Before I do anything else, I’m here to listen. The BTA team has been holding the line through a difficult period – they know this destination, they know this industry, and their perspective is essential. I’m coming in with eyes open,” Hutton said.
Hutton will be begin her role on July 1, while acting CEO Erin Wright will resume her role as chief operating officer.
Griffith thanked Wright for her dedication and leadership in the role.
“She has provided critical stability and continuity for the organisation during a significant transition period, while ensuring the BTA continued to deliver on its core mandate and strategic priorities.
“Under her leadership, the organisation strengthened key stakeholder relationships, advanced important initiatives, and successfully recruited several senior leaders that will help support the BTA’s next phase of growth and transformation. The Board is deeply grateful for her commitment to the organisation, the industry, and Bermuda during an especially demanding time,” he said.
