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Reading: Booking.com signs on as official online travel sponsor for Women’s World Cup
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Travel Weekly > Technology > Booking.com signs on as official online travel sponsor for Women’s World Cup
Technology

Booking.com signs on as official online travel sponsor for Women’s World Cup

Staff Writers
Published on: 20th July 2023 at 10:17 AM
Edited by Staff Writers
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Amsterdam, Netherlands - September 28, 2022: Office premises of the online travel agent Booking.com in Amsterdam, Netherlands. (iStock/Nigel Harris)
Office premises of Booking.com in Amsterdam, Netherlands. Photo: iStock/Nigel Harris
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Booking.com has announced it has signed on as the Official Online Travel Sponsor of the FIFA Women’s World Cup Australia and New Zealand 2023.

Taking place across Australia and Aotearoa New Zealand from July 20 to August 20, 2023, the FIFA Women’s World Cup 2023 is set to be the biggest women’s sporting event in the world, with 64 matches that will be played in 10 iconic venues across the two countries.

The FIFA Women’s World Cup Australia and New Zealand 2023 is a celebration of sport and diversity that aims to empower people, places and communities to integrate with local fans and cultures across Australia and New Zealand.

Continuing Booking.com’s recent investments into women’s sporting events, Booking.com has continued its commitment to supporting elite women’s sport by partnering with the FIFA Women’s World Cup 2023.

“Football is the world’s #1 passion, and when combined with the excitement and adventure of travel, the FIFA Women’s World Cup Australia and New Zealand 2023 tournament will create the perfect synergy for memorable experiences that last a lifetime,” said Arjan Dijk, CMO and SVP at Booking.com.

We’re excited to play a role in inspiring travellers and making it easier for everyone to book their accommodation through our user-friendly app that helps turn bucket list dreams into reality.”

FIFA chief women’s football officer Sarai Bareman, added: “We are thrilled to welcome Booking.com to our family of tournament sponsors and supporters ahead of the greatest FIFA Women’s World Cup ever.

“Fans from over 150 different countries of residence are bound for Australia and Aotearoa New Zealand over the next month to support their team and the tournament, and with Booking.com at their fingertips, many will be able to find great accommodation options throughout their stay.”

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TAGGED:Arjan Dijkbooking.comFIFA Women’s World Cup Australia and New Zealand 2023Sarai Bareman
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