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Travel Weekly > Tourism > Brisbane paints the town red
Tourism

Brisbane paints the town red

Hannah Edensor
Published on: 17th July 2015 at 11:24 AM
Hannah Edensor
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3 Min Read
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They’re painting the town red up in Brisbane, and not just from all the celebrations.

The city is playing host to English Premier League giants Liverpool FC for the first time in the club’s 123-year history.

Tourism and Events Queensland’s ceo Leanne Coddington said a crowd of more than 50,000 people was expected to fill Suncorp Stadium tonight when Liverpool FC take on A-League legends the Brisbane Roar.

“This fantastic event is promoted as part of the It’s Live! in Queensland events calendar, with thousands of local and international supporters travelling to Brisbane to see the game,” she said.

“Brisbane is right behind Liverpool FC’s visit, hosting the club’s official Away-Kit Launch in King George Square, rebranding Caxton Street into Anfield Road for the day, and holding an open training session at Suncorp Stadium last night.

“King George Square has become a fan zone to give supporters the chance to celebrate Liverpool FC’s visit and meet some club legends.”

Liverpool FC’s chief commercial officer Billy Hogan said that its first visit to Australia two years ago was a huge incentive to return to our shores.

“We first visited Australia two years ago and received a great reception from the Australian fans and we hope this tour visit will be no exception.

“LFC strives to give supporters the chance to see the team up close, no matter how far away from Anfield they live and we are delighted to be able to make this a reality for more of our Australian fans.”

Suncorp Stadium’s gm Alan Graham said securing the world famous Liverpool FC had been two years in the making.

“The game against Brisbane Roar will be part of a massive weekend for the Stadium,” he said.

“It will be the first time we’ve hosted a quadruple-header which will see up to 140,000 fans across three football codes through the gates over the four day period.”

“We will ‘Liverfy’ the Stadium including the re-creation of the famous Kop zone and renaming of stands and bars at the venue in honour of Liverpool legends. We’ve also been working with local businesses to activate Liverpool theming and activities for the full week prior.”

Liverpool FC’s tour to Queensland is supported by the Queensland Government through Tourism and Events Queensland and Stadiums Queensland, in partnership with Brisbane Marketing, Brisbane Airport Corporation, Suncorp Stadium, and AEG Ogden.

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TAGGED:brisbaneBrisbane Roarenglish premier leagueLiverpool FCqueenslandsports eventssports tourismsuncorp stadiumTourism and Events Queensland
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