Destination NSW has employed Allison Lee as the director of public relations and media as part of the Communications division.
Allison Lee has an extensive background in the communications field as managing director of PR agency IMPACT Communications Australia, with her current role involving her working as the deputy president of the Public Relations Institute of Australia.
Lee’s new position will aim to promote Sydney and New South Wales as a ‘must visit’, Destination NSW’s chief executive officer Sandra Chipchase said.
Lee has said she is pleased to be working alongside other PR professionals and looks forward to sharing Destination NSW’s stories and experiences.
