Be the first to experience the magic of Colombia’s Magdalena River with AmaWaterways

Picture this: vibrant rhythms echoing from cobblestone streets, sun-dappled jungle canopies, and the warm smiles of locals welcoming travellers like old friends. It’s not the Rhine. It’s not the Danube. This is Colombia — and AmaWaterways is inviting your clients to experience it in an unforgettable style aboard the AmaMagdalena.

Up until now, the Magdalena River has been largely inaccessible; however, through careful work with ProColombia and local stakeholders, AmaWaterways is now opening the door to this culturally rich destination. It is the first major river cruise line to explore the Magdalena River, meaning your guests will be able to experience something very few Australians have.

The Heartbeat of Colombia, Afloat

AmaWaterways has officially set sail on the Magdalena River, marking a bold new chapter for luxury river cruising in South America. The newly launched AmaMagdalena, custom-built for Colombia’s dynamic landscape, brings all the award-winning elegance, wellness, and personalised service your clients love — with a distinctly Latin American soul.

With just 60 guests on board, the experience feels like an exclusive invitation to connect deeply with Colombia’s culture, history, and nature. Think locally inspired cuisine, live music performances, expert-led excursions, and thoughtfully designed staterooms featuring twin balconies that let the Magdalena breeze flow right in.

More Than a Cruise: A Cultural Immersion

Colombia isn’t just a destination — it’s a celebration of life. Each AmaMagdalena sailing is carefully curated to showcase the vibrant diversity of the region. From colourful towns like Palenque (the first free African town in the Americas) to bustling cities like Barranquilla, every port of call is packed with enriching, locally guided experiences.

Guests can stroll through UNESCO-listed cities, learn traditional dance from local performers, explore wildlife-rich mangroves, and even attend a special Carnaval celebration on select sailings. These are the kinds of memories that travel advisors dream of delivering — and clients can’t stop talking about once they return home.

The Wellness Factor: Travel with Heart

Today’s travellers are increasingly focused on wellness, and AmaWaterways leads the way with programming that nurtures body and soul. Morning yoga on deck, fresh regional ingredients crafted into nourishing meals, and immersive nature-based experiences make this cruise a rejuvenating retreat.

For travel advisors who cater to wellness-minded clients — from yoga enthusiasts to culture-curious foodies — the AmaMagdalena offers an extraordinary blend of indulgence and intention. And true to the “Ama” name (which means “love” in Latin), every moment is infused with heartfelt hospitality.

Why It Works for Your Business

Adding Colombia to your portfolio isn’t just good for your clients — it’s smart for you, too. This is a high-demand, limited-capacity product with premium pricing, meaning higher commissions for every booking. Plus, it’s an opportunity to be ahead of the curve, offering something fresh and newsworthy that sets you apart.

The AmaMagdalena’s 7-night itineraries — Magic of Colombia and Wonders of Colombia — pair perfectly with pre- or post-cruise extensions in Medellín, Cartagena, and Panama City. With AmaWaterways’ seamless land packages, you can offer full-service journeys that increase revenue and enhance client satisfaction.

And let’s not forget: AmaWaterways is known for its outstanding support for travel advisors. From training to marketing tools to FAM opportunities, you’ll have everything you need to confidently present and sell this new experience.

Your Next “Wow” Recommendation Starts Here

So what makes the AmaMagdalena more than just a cruise? It’s the joy of discovering a destination that’s vibrant, surprising, and still under the radar. It’s offering your clients a journey they’ll talk about for years. And it’s working with a trusted partner who’s committed to delivering excellence — on and off the river.

Whether your clients are river cruise veterans seeking something new or adventurous travellers dipping their toes into river cruising for the first time, Colombia is calling.

And with AmaWaterways, you’re not just sending them on a trip — you’re delivering an experience they’ll truly love.

Ready to set the course for something extraordinary? The AmaMagdalena is waiting. Find out more here.