Entire Travel Group, in partnership with New Caledonia Tourism and Aircalin, launched New Caledonia Travel to showcase a side of New Caledonia many travellers have yet to see.
The new campaign highlights a broader range of experiences, including self-drive touring, cultural encounters, island escapes and nature-based adventures across Grande Terre, which goes beyond the features the destination is renowned for, such as its turquoise lagoon, beaches and easy access from Australia.
The campaign features packages that combine return Aircalin flights from Sydney, Brisbane and Melbourne with stays in Nouméa, offshore islands and regional New Caledonia. Higlights of the campaign include lagoon-front stays in Anse Vata, escapes to the marine reserve surrounding Îlot Maître, nature retreats in Bourail and self-drive itineraries exploring the east, north and west coasts of Grande Terre, including Circle Island touring experiences.
The campaign provides agents a broader New Caledonia story to sell, moving beyond the traditional beach holiday and showcasing experiences ranging from French-inspired dining and local culture to road trips through tribal regions, mountain landscapes and UNESCO World Heritage-listed scenery.
New Caledonia Travel offers options suited to a range of different travel styles. Travellers can save up to $2,000 per couple on selected packages booked by 31 July 2026, with a range of additional value-add inclusions available.
In May, New Caledonia Tourism promoted travel deals for the destination with its “Get Closer to What You Love” brand campaign.
