The first-ever Pink Cruise, an endeavor by the Entertainment Group, ECruising Travel and Azamara Cruises, has set sail aboard Azamara Onward, in support of the McGrath Foundation helping ensure more people receive the care they need.
Azamara Onward welcomed 684 guests aboard for a remarkable 21‑night voyage departing Sydney and travelling across some of the world’s most picturesque coastlines and vibrant destinations. Travellers who booked through Entertainment’s travel portal enjoyed a premium cruise experience while also supporting a meaningful cause. A percentage of every package was donated directly to the McGrath Foundation, helping ensure Australians facing cancer had access to expert cancer nursing care.
Around one in two Australians were expected to be diagnosed with cancer in their lifetime, with approximately 169,500 cases estimated for 2026. Guests aboard the Pink Cruise helped support the McGrath Foundation’s mission to place specialist McGrath Cancer Care Nurses wherever they were needed. A portion of the proceeds from each booking went directly toward the Foundation’s vital work.
Tracy Bevan, Ambassador & Director of the McGrath Foundation, acknowledged the impact of the initiative, stating that the Pink Cruise helped ensure McGrath Cancer Care Nurses could continue providing free support to families impacted by cancer. At the time, 302 McGrath Cancer Care Nurses across Australia had supported more than 161,000 families since 2005.
Throughout the voyage, guest experienced overnight stays along the stunning Queensland coast, as well as unique ports such as Alotau (Papua New Guinea) and Manila (Philippines). Each destination offers cultural immersion and unforgettable memories, united by a shared purpose of generosity.
Bookings for the voyage were made available exclusively to Entertainment members, including a 9 per cent discount, with the cruise costing just $329 per person per day inclusive of meals, beverages, amenities, flights from Hong Kong to Sydney, and access to two exclusive pink‑themed events: the “High Tea at Sea” and a pink cocktail party. Tracy Bevan joined passengers on board to share her passion and dedication, making the journey even more meaningful.
Guests aboard the luxurious Azamara Onward indulged in all‑inclusive amenities including world‑class dining, premium beverages, and dazzling entertainment. From sunrise views to late‑night lounges, every moment was crafted for indulgence – and every moment contributed to changing lives back home.
