Australia’s peak LGBTQIA+ travel body has appointed Linkd Tourism as its public relations partner, in a move aimed at lifting the profile of inclusive tourism across the country.
GALTA – the Gay and Lesbian Tourism Association of Australia – said the partnership would support strategic communications around its advocacy work, member activities and educational initiatives across the tourism sector.
Mario Paez, vice president of GALTA, said the appointment reflected the organisation’s continued growth. “Their strong industry relationships, creativity and passion for travel make them the ideal PR partner as we continue to champion LGBTQIA+ tourism and support operators and destinations that embrace diversity and inclusion.”
GALTA operates as Australia’s peak body for LGBTQIA+ travel and tourism, working with operators, destinations and industry stakeholders to drive awareness, representation and commercial growth in the sector. Its membership spans tourism operators, accommodation providers, wholesalers and destinations committed to inclusive visitor experiences.
The organisation also runs consumer-facing platform Visit Gay Australia, which promotes welcoming businesses and experiences to both domestic and international travellers.
Linkd Tourism Managing Director Kylee Kay said GALTA played “an incredibly important role” in the industry. “We are proud to work alongside the organisation to help further highlight its initiatives, industry leadership and the positive impact it continues to have across tourism in Australia.”
Linkd Tourism brings 40 years of experience across PR, travel trade representation and consumer marketing for the Australasian tourism sector.
