Even for the general manager of a global performance agency, failure is a learning tool everyone can leverage towards success.
In case you were wondering, Stephen Marovitch is one of the top dogs of Performics Melbourne (so he’s pretty successful). Performics is a global performance agency that converts consumer demand into revenue wherever demand is expressed – and is the Performance Marketing arm of Publicis Media.
But as we keep hearing from a ton of industry guns, success is pretty unachievable without a little failure along the way.
Last week, award-winning editor Angus Kidman told us how if you haven’t found success yet, you haven’t made enough mistakes.
And Marovitch agrees; provided you learn from all your mistakes.
He’s a thought provoking industry expert with more than 20 years’ experience in the Digital Marketing, Advertising and Media industries, and owned his own full service digital agency for eight years prior to Performics – so it’s safe to say he knows a little about how to learn from failure.
“Failure, regardless of whom it belongs to, is a powerful learning and planning tool. It’s a form of progress; an opportunity to improve,” he told Travel Weekly.
Marovitch is passionate about helping brands reach their full potential and has successfully delivered industry-first digital cross-channel marketing acquisition, engagement and retention strategies for some of Australia’s biggest and well-known brands including Qantas, ANZ Bank, Ford and Medibank.
And, like our other talented speakers, he knows how to get back up and try again if he fails.
“It’s a lens through which we can view a challenge from a different perspective and do ‘it’ better next time,” he said.
To hear more from Marovitch in real time, grab some tickets to the upcoming event right here or email hannah@travelweekly.com.au for a cheeky discount!
Its less than a month away – but if you still aren’t sure on some of the finer deets, check them all out here.
