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Reading: ICC Sydney unveils new inventory to elevate event experiences
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Travel Weekly > News > ICC Sydney unveils new inventory to elevate event experiences
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ICC Sydney unveils new inventory to elevate event experiences

Staff Writers
Published on: 10th December 2025 at 4:06 PM
Edited by Staff Writers
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As part of a commitment to drive change through innovation with data at the core, this investment builds on ICC Sydney’s recent lighting and audio visual (AV) upgrades, including the substantial investment in LED technology.

Renowned for continually delivering fresh opportunities for clients, ICC Sydney’s team has unveiled a creative application of the LED investment in a first-ever circular feature. ICC Sydney, Chief Executive Officer, Adam Mather-Brown said: “This latest investment underscores our commitment to innovation and excellence. By continually enhancing our AV capabilities, we empower clients to deliver events that inspire, engage, and leave lasting legacies.”

ICC Sydney, Director of Audio Visual Services, Brian Nash said: “Our expanded lighting inventory provides creative flexibility. From immersive storytelling to dynamic set design, these tools allow us to push boundaries and deliver extraordinary experiences for our clients.”

The new lighting investment delivers a host of benefits for clients, transforming the way events are experienced. It supports theming and set design by creating atmospheric effects that elevate delegate engagement.

With a wider range of fixtures and effects, clients gain greater creative flexibility and improved visual impact that enhance the overall look and feel of any event. Advanced lighting effects and dynamic fixtures open up expanded design possibilities, empowering teams to experiment and push creative boundaries.

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