Infinity Holidays has wrapped up its 10 Days of Christmas Giveaway, delivering ten days of festive rewards to Australian travel agents while also driving measurable trade engagement and booking activity during one of the industry’s busiest sales periods.
Running from 1–12 December, the nationwide campaign generated hundreds of entries from agents across Australia through eligible bookings and social engagement. As a direct result of the initiative, Infinity Holidays recorded a doubling of website traffic during the campaign period, alongside increased booking activity across several of its top-selling destinations and products.
Agents made bookings across key destinations, including Bali, Thailand and Australia, while the campaign also stimulated product-specific engagement, with notable activity across partners such as Discova and Sports Where I Am, reinforcing the effectiveness of targeted trade incentives.
Each day of the campaign saw one Australian agent rewarded with a practical, lifestyle-focused prize, designed to recognise the ongoing contribution agents make to the travel industry while keeping Infinity Holidays front of mind during the critical end-of-year booking window.
The initiative forms part of Infinity Holidays’ broader trade engagement strategy, using creative and commercially driven incentives to strengthen relationships, encourage bookings, and maintain momentum heading into the 2026 selling season.
Jo Rendall, business leader at Infinity Holidays, said the campaign demonstrated how well-designed trade initiatives can deliver both engagement and commercial outcomes.
“This campaign was about rewarding agents while also supporting meaningful booking activity. Seeing increased traffic, strong destination performance, and partner engagement confirms that these initiatives create real value for both agents and our business.”
Marketing manager Ashleigh O’Reilly added that the results highlight the importance of consistent, interactive trade marketing. “The 10 Days of Christmas Giveaway wasn’t just festive – it was strategic. From increased website traffic to bookings across Bali, Australia and key product partners, it delivered tangible results while strengthening our agent relationships as we head into 2026.”
Infinity Holidays thanks all Australian agents who participated and looks forward to continuing its agent-focused initiatives throughout 2026.
