Julie King and Associates has appointed Nancy Steward as director, strategic partnerships, working on the Destination Canada account alongside the wider team in the Australian market.
Nancy brings over 15 years of global tourism leadership, most recently serving as Senior Manager, Global Marketing and Strategic Partnership Initiatives at Destination Canada.
Her appointment reflects the growing priority of strategic partnerships in the Australian market for Destination Canada, with an emphasis on deepening and amplifying collaboration with key partners while also strengthening Team Canada alignment across these relationships.
“We are thrilled to welcome Nancy to the team,” Destination Canada Australia managing director Julie King said. “Her wealth of experience, both globally and within the Destination Canada family, makes her uniquely qualified to further elevate our strategic partnerships and drive meaningful, long-term impact.
“Nancy’s arrival marks an exciting step forward in our continued mission to foster a regenerative approach to tourism and inspire Australian travellers to explore the richness and diversity of Canada in today’s world, where travellers are increasingly seeking authentic and natural experiences.”
Known for her collaborative style and focus on measurable outcomes, she brings deep expertise across multi-channel marketing, brand strategy, and global partnership development.
Now based in Australia after 15 years in Canada, Nancy is excited to connect Australian audiences to Canada through values-led partnerships that support meaningful engagement and regenerative tourism outcomes.
