Travel WeeklyTravel WeeklyTravel Weekly
  • Aviation
  • Cruise
  • Destinations
Search
  • Aviation
  • Cruise
  • Destinations
  • Appointments
  • Hotels
  • Rail
  • Technology
  • Tourism
  • Travel Advisors
  • Wholesalers
  • Partner Content
  • Events
  • Latest News
  • Subscribe to newsletter
  • About Us
  • Contact Us
  • Advertise With Us
  • Women in Travel Awards
  • Travel DAZE
© 2025 The Misfits Media Company Pty Limited. All Rights Reserved.
Reading: People first: How Corporate Traveller Australia experts guided businesses through crisis
Share
Subscribe
Sign In
Travel WeeklyTravel Weekly
Search
  • Aviation
  • Cruise
  • Destinations
  • Hotels
  • Rail
  • Technology
  • Tourism
  • Travel Advisors
  • Wholesalers
  • Partner Content
  • Events
  • Discover
  • About Us
  • Contact Us
  • Advertise With Us
  • Terms & Conditions
  • Women in Travel Awards
  • Travel DAZE
  • The Travel Awards
Have an existing account? Sign In
Follow US
  • About
  • Contact
  • Editorial Principles
  • Privacy
  • Terms & Conditions
  • Advertise With Us
© 2025 The Misfits Media Company Pty Limited. All Rights Reserved.
Travel Weekly > Business Travel > People first: How Corporate Traveller Australia experts guided businesses through crisis
Business TravelEXCLUSIVEFeatured

People first: How Corporate Traveller Australia experts guided businesses through crisis

Staff Writers
Published on: 16th March 2026 at 2:14 PM
Edited by Staff Writers
Share
SHARE

A “dedicated human-led approach” and travel managers working nonstop is the reason business travellers stayed safe and kept moving as the Middle East crisis continued to unfold, Corporate Traveller Australia boss Tom Walley says.

More than two weeks on from the US-Israel strikes on Iran and subsequent retaliation, their efforts highlight just how valuable expert support is when the world turns unpredictable, says Walley, global managing director of the flagship SME division of Flight Centre Travel Group.

“While modern travel relies heavily on digital platforms, complex and ever-changing situations need a dedicated human-led approach,” Walley adds. “Right now, people are at the fore, backed by our technology, making sure they look after our customers and keep them safe.”

Travel teams responded immediately to the crisis, personally managing individual bookings with meticulous care.

Corporate Traveller Australia’s dedicated consultants assessed risk, checked flight availability continuously, worked directly with supply partners and the airlines, and provided immediate reassurance to travellers facing unexpected obstacles far from home.

“A lot of our team have been staying up through the night to find alternatives for their customers because they genuinely care about their travellers and their wellbeing,” Walley says.

Corporate Traveller consultants assessed risk, checked flights and worked with airlines to help clients during the crisis. Photo: iStock – Kobus Louw

These dedicated efforts resulted in many travellers securing seats on the first available flights out of the region. In the weeks following the initial outbreak of the conflict, businesses have recognised the huge value of having a proactive partner to navigate severe travel disruptions.

When automated systems reach their limits, and chatbots can’t do the job, human empathy and creative problem-solving become essential.

“This crisis has reinforced what we’ve always believed: that technology and people work best in tandem – and when things get tough, people really do make all the difference.”

Walley advises that businesses with global teams should consider dedicated human support for true peace of mind.

“If you’re a company that travels regularly, you want the advice of a human. You want a travel manager to look after your travel plans and know where your people are,” Walley says.

SUBSCRIBE NOW FOR FREE
Sign up to receive a subscription to the Travel Weekly daily email newsletter
Share

Latest News

Air India staff.
Air India eyes performance-linked stock options to drive turnaround
April 14, 2026
Cathay and WKCDA unveil new aircraft livery.
Cathay partners with West Kowloon Cultural District Authority for new aircraft livery
April 14, 2026
The RateHawk team is entering its second decade.
B2B travel platform RateHawk doubles down on AI and APIs as it enters second decade
April 14, 2026
Go Dirty Tours guide Oscar took Travel Weekly from the mountains to the sea in Fiji.
Fiji’s adventure tourism scene shifts into high gear ahead of schoolies
April 14, 2026
//

Travel Weekly is an Australian travel industry publication covering the latest news, trends, and insights across tourism, aviation, hospitality and travel marketing.

About TW

  • About
  • Contact
  • Editorial Principles
  • Privacy
  • Terms & Conditions
  • Advertise With Us

Top Categories

  • Aviation
  • Cruise
  • Destinations
  • Hotels
  • Rail
  • Tourism
  • Travel Advisors

Sign Up for Our Newsletter



Travel WeeklyTravel Weekly
Follow US
© 2026 The Misfits Media Company Pty Limited. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?

Not a member? Sign Up