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Reading: Plaza Premium Group to introduce domestic Flight Club lounge to award-winning Adelaide Airport
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Travel Weekly > Aviation > Plaza Premium Group to introduce domestic Flight Club lounge to award-winning Adelaide Airport
Aviation

Plaza Premium Group to introduce domestic Flight Club lounge to award-winning Adelaide Airport

Staff Writers
Published on: 21st November 2024 at 6:03 AM
Edited by Staff Writers
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5 Min Read
Adelaide Airport domestic terminal
Adelaide Airport domestic terminal.
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Plaza Premium Group and Adelaide Airport have signed an agreement to introduce Flight Club Adelaide, PPG’s first domestic terminal experience in Oceania and the debut of the Flight Club brand in the region.

Located within the domestic departure hall at Adelaide Airport, Flight Club Adelaide will offer a tranquil, welcoming space for travellers to relax, dine, and recharge, building on the success of the existing Plaza Premium Lounge in the International Terminal.

The new Flight Club Adelaide aims to elevate the pre-flight experience while celebrating the rich flavours and unique character of South Australia. Aligned with PPG’s Proudly Local initiative, the Flight Club experience will feature a variety of offerings crafted from locally sourced ingredients, providing a taste of the region for guests in an aviation inspired setting with a sleek contemporary design.

This comes on top of Adelaide being recognised Capital City Airport of the Year at the Australian Airports Association (AAA) National Airport Industry Awards 2024, held on Wednesday night in Brisbane.

Designed to cater to all travellers, Flight Club Adelaide will especially appeal to today’s digital-savvy generation, offering an accessible, premium experience at an affordable price. With its blend of comfort, convenience, and quality dining, Flight Club Adelaide invites guests of all ages to enjoy a premium environment without breaking the budget. Founder Song said each of the lounges reflect a sense of place in the food and beverages they offer, including SA wines at Adelaide Airport.

Plaza Premium Group CEO Song Hoi-see was joined by managing director of Adelaide Airport, Brenton Cox to sign a Memorandum of Understanding for the new venture. Photo: Orlandosydney.com

“Australia has always been an important market for PPG, and we have been growing since we opened Australia’s first independent international airport lounge in Brisbane in 2016,” PPG founder and CEO, Song Hoi See, said.

“Last year, we expanded in South Australia, opening the ‘first and only’ international lounge at Adelaide Airport, another key hub of the country. Given that a substantial proportion of flights flying through Adelaide are domestic and this market is still growing, we believe there is a rising demand for airport hospitality experiences.”

Adelaide Airport managing director Brenton Cox said he was delighted to welcome Flight Club to Adelaide, which can be accessed by all of customers regardless of which airline they are flying with.

GALLERY: Adelaide Airport wins capital city airport award at AAA Awards

“This new experience will align with our retail vision to ‘unwrap the best of South Australia’ by featuring South Australian brands and locally sourced ingredients and complements the highly successful Plaza Premium lounge in our international departures precinct,” he said.

PPG regional general manager, Oceania, Poh Kiat Lee, said the project marks another significant step in its expansion both domestically and globally.

“Our vision with Flight Club Adelaide is to create an innovative experience that captures the essence of South Australia and brings value to a diverse range of travellers.”

Flight Club Adelaide is set to open in mid-2025, with further updates to be shared closer to the launch date.

PPG operates the largest network of international airport lounges worldwide and offers a 360-degree airport experience with 14 brands under its portfolio, spanning over 1,600 touchpoints in 150 countries across 600 international and domestic airports.

Flight Club Adelaide Memorandum of Understanding Signing Ceremony.

PPG operates airport lounge brands, Plaza Premium Lounge & Plaza Premium First, to terminal hotels Aerotel & Refreshhh by Aerotel, to meet-and-greet services ALLWAYS, a range of airport dining concepts, global reward and membership program – Smart Traveller, and travel experience ECOsystem – oneTECO.

Partnerships include those with American Express, Capital One, Cathay Pacific Airways, SkyTeam, Star Alliance, Visa, and many more.

PPG has also received the prestigious “World’s Best Independent Airport Lounge” award at the World Airline Awards by Skytrax for eight consecutive years from 2016 to 2024.

With a team of over 5000 dedicated staff, PPG serves more than 20 million global passengers annually.

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