More than 11.9 million Australians (58.3 per cent of the population) are planning on spending at least one night on their next trip in a domestic destination, new research has revealed.
According to the latest Roy Morgan research, Melbourne has consistently been the most popular domestic holiday location over the last decade, and over 1.5 million Australians currently intend to stay at least one night in the Victorian capital during their next trip.
Sydney is a clear second place with nearly 900,000 Australians intending to stay in the NSW capital for at least one night on their next trip.
Following in popularity is the NSW North Coast encompassing holiday towns such as Port Macquarie, Coffs Harbour, Port Stephens and Forster, with over 550,000 Australians intending to stay for at least one night on their next trip in this region.
Brisbane is the fourth most popular domestic holiday destination, with over 530,000 Australians planning on spending at least one night in Queensland’s capital on their next trip.
Just over 500,000 intend to spend at least one night on their next trip in the Victorian regional holiday destination of the Great Ocean Road including the towns of Torquay, Lorne and Port Fairy.
Australia’s smaller capital cities are also well-liked domestic destinations, with Canberra sixth most popular on 442,000, Adelaide in ninth on 385,000 and just ahead of Perth on 351,000 in 10th, and Hobart as the 15th most popular destination with 304,000 intending to spend at least one night on their next trip in the Tasmanian capital.
Check out the top 15 most popular domestic destinations for Aussies below:
