Scenic Group will launch a new loyalty program next month merging Scenic Club and EmeraldEXPLORER, into an integrated Scenic & Emerald Rewards program.
This will provide all current and future members with a simplified tier structure for members to earn and receive status points for all Scenic and Emerald ocean, river and land journeys, spanning seven continents in more than 100 countries.
Scenic said the program has been designed using valued member and travel partner feedback, to ensure it provides enhanced rewards, recognition and benefits, including the new MyRewards feature.
The new loyalty program will include all the Scenic and Emerald Cruises & Tours – luxury ocean, river and land journeys. Spanning all seven continents and more than 65 countries, every cruise or tour taken will contribute to one consolidated rewards experience.
New loyalty program highlights
- One unified membership program that enables members to earn points across all Scenic and Emerald Cruises & Tours journeys
- All existing status points that members have earnt across either Scenic or Emerald will be combined into a single balance
- Updated loyalty tiers will have a clear, simplified and streamlined status points structure that’s easier to redeem and manage.
- A new MyRewards benefit that will enable you to redeem an actual monetary value towards your next luxury cruise or tour+.
Scenic Group will release the full details for the new Scenic & Emerald Rewards program, including comprehensive FAQs, on 10 February.
