Travel marketing expert SLC Representation Australia has announced a new partnership with the Banyan Group. SLC Representation will now be representing the Banyan Group across the Australian and New Zealand markets, with plans to grow their presence and engage with the trade.
Commenting on the new relationship, global trade and events director at SLC Representation, Matt McCausland, said: “The Banyan Tree products are already internationally recognised, so we are thrilled to be collaborating with the group in their 30th anniversary year. Our focus areas will continue to raise brand awareness among trade partners and expand their distribution in the Australasian market. The partnership also includes their sister brands Angsana and Cassia.”
Established in 2000, Angsana is a premier 5-star brand known for its large, contemporary rooms and suites, catering primarily to couples, families, and friends. Cassia, one of the Banyan Group’s newer brands, offers large apartment-style rooms with resort-style facilities, providing a well-priced entry point to the Banyan Group for twentysomethings and up.
As Banyan Group celebrates its 30th anniversary in 2024, SLC & Banyan Group will be kicking off their partnership with two evening receptions in Australia. #BG30 will bring together key travel trade professionals and Banyan Group hotels representatives for an evening of networking, drinks, food, music and prizes.
The #BG30 celebrations in Sydney are on 23 July from 5pm onwards and will be held at 12-Micron in Barangaroo. To book your tickets, click HERE.
Feature image: Banyan Tree Krabi Room (Source: Banyan Tree)
