Small Luxury Hotels of the World (SLH) has announced a new strategic partnership with The MRS Group of Hotels, a leading Indian hospitality group.
The move highlights SLH’s expansion into the vibrant Indian subcontinent. It also helps The MRS Group elevate its position as a pioneer of contemporary Indian hospitality on a global stage.
The MRS Group of Hotels currently encompasses award-winning brands such as Suryagarh in Jaisalmer, Narendra Bhawan in Bikaner, and Mary Budden Estate in Bisnar. Each hotel serves as a gateway to India’s rich, diverse, and extraordinary heritage. They offer thoughtfully designed experiences that authentically reflect the character of their locations.
The partnership allows the MRS Group of Hotels to leverage SLH’s expansive global distribution network and marketing capabilities, showcasing their unique offerings to and international audience.
“We are incredibly proud to be the first independent hotel chain in India to partner with SLH, a brand synonymous with luxury and exceptional hospitality,” president of The MRS Group of Hotels, Karan Singh Vaid, said.
“This alliance not only highlights our dedication to reimagining hospitality in India but also amplifies our mission to offer travellers thoughtfully designed experiences that are rooted in our rich heritage and distinctive service. We are excited to embark on this journey with SLH, aiming to enhance our global presence and enrich the travel adventures of our guests.”
SLH Asia Pacific senior vice president, Mark Wong, added: “We are thrilled to re-establish the SLH brand in India with a distinguished brand partner like The MRS Group of Hotels. Their brand philosophy aligns perfectly with our conscious travel journey towards sustainability and conservation. We are looking forward to sharing their bespoke experiences through our story-telling channels and global distribution networks.”
The partnership represents a significant step forward for both entities and the Indian hospitality sector. It opens new avenues for unparalleled hospitality experiences and redefining bespoke luxury travel.