TAG (The Appointment Group, Pty Ltd) has announced its partnership as the preferred travel partner for the 2025 SportNXT Conference.
SportNXT is one of the world’s leading sport conferences and the premier sports summit in the Asia-Pacific region. Held at CENTREPIECE at Melbourne Park on 12 and 13 March, global thought leaders from across the sports industry will discuss the key topics shaping the future of sports.
These leaders include Cathy Engelbert, WNBA commissioner; Danny Townsend, SURJ Sports Investment CEO; Christine McLoughlin AM, Suncorp Group chair; Cate Campbell OAM, former Olympian; Rob Manfred, MLB commissioner; Dr. Brett Robinson, World Rugby chair; Mark Tatum, NBA deputy commissioner and COO.
For more than 35 years, TAG has set a new benchmark in entertainment and VIP travel, providing bespoke, high-end services to the world’s most influential figures, including top C-suite executives and corporate leaders. As the preferred travel partners for SportNXT, TAG manages flight and accommodation bookings for speakers and industry leaders attending the event.
The company will also have a prominent presence at the conference with a branded stand and an opportunity to as presenting partner session for the Fan Experience Breakout Session Keynote to be delivered by Donna Birkett Baidi, global marketing director of Formula 1.
“We are thrilled to be the to be the preferred travel partner for this year’s SportNXT Conference in Melbourne,” TAG chief revenue officer, Shane Barr, said. “Sport is a pivotal segment for TAG, and our team is excited to be on hand to discuss our personalised, world-class travel solutions.”
The 2025 SportNXT program explores a diverse range of critical topics and trends shaping the future of the sports industry. Main Stage panels delve into various topics, including: the state of sport and macro trends around the globe; an investor forum exploring the trends driving capital investment in sport; the evolution of women’s sport; the future of sports venues and fan experience and much more.
TAG currently operates from 20 locations worldwide. Over the past decade, TAG has cemented its position as a leader in the APAC region, expanding its team to more than 150 people within its Sydney, Melbourne, Gold Coast, Singapore, Wellington and Auckland offices.
