This week, we get the lowdown from Nima Ghazal Yusufi, Marketing Manager, Reed Exhibitions – AIME.
The great thing about my job is…
The team I work with. Passionate, driven and fun personalities.
The challenge for the industry is…
Inevitable, whatever the challenge may be. Challenges apply to any industry, they make people move forward, and grow on them.
My greatest achievement is…
Having started a completely new life from scratch in Sydney a year ago.
The biggest thing in MICE this year will be…
The way aspects of behavioural science will play a bigger role when it comes to delivering purposeful meetings for attendees/delegates in our industry
I try to relax by…
Listening to music, going for a nice long run and cooking.
I don’t understand why…
some people don’t have empathy for others.
My favourite venue is…
The State Theatre in Sydney, there’s just something magical about it.
I’ve always wanted to travel to…
Patagonia for hiking, Japan for snowboarding and Afghanistan to reconnect with my roots.
I am scared to death of…
People losing sight of our beautiful planet and its living creatures.
I can’t live without…
My beautiful mother and my three gorgeous sisters. And of course Dutch cheese, German bread and Persian foodJ
I really wish I had…
A brilliant business idea that no one else had before.
If I could invite four people to a dinner party, they’d be…
Eddie Vedder for a jam session, Jimmy Fallon for a good laugh, Tony Robbins for an inspirational chat and Dwayne “The Rock” Johnson for his contagious smile
For anyone starting out in the industry one piece of advice I’d give would be ….
Build mental toughness.
