The Perfect Events Group has won the contract to produce the Northcote Rise festival for 2024.
Northcote Rise festival returns after a 13-year hiatus on 18th February 2024 and The Perfect Events Group will ensure it is bigger and better than ever.
The contract was awarded following a $450,000 grant from the Victorian Government to boost local business and stimulate the economy following the impact of the COVID pandemic. The Perfect Events Group will be responsible for producing the event to reconnect with its local audience. The event will celebrate and showcase local entertainers and businesses on the High Street strip.
Themed – Good Feels on the Rise, the event is a family-friendly festival featuring local artists, local artists, outdoor dining and bars from local restaurants and cafes, mini stages and stalls from local traders.
Liliana Sanelli, CEO, The Perfect Events Group said: “As a lifelong local and business owner in the area it is an honour to be able to bring the Northcote Rise Festival to life. My team and I are grateful that local government is investing in this strong and energetic area. It is an exciting time in the events industry as we see a real trend towards local events picking up to celebrate and breathe life into local communities. We cannot wait to create a vibrant festival for the Northcote Community.”
The Northcote Rise Festival is managed by the Northcote Business Association which is a volunteer-led organisation with a mission to bring people from all over to connect and share their love of High Street Northcote.
Perfect Events has been running for 16 years and specialises in events, venue management, catering, hospitality, styling, social media management, design and marketing and has worked with clients including Melbourne International Film Festival, Worksafe and Melbourne Legacy.