The Travel Corporation has introduced an evolved customer loyalty program to recognise repeat travellers.
The updated program builds on the groups existing loyalty program by introducing a simple two-tiered reward system aimed to leverage strong early 2020 sales.
Tier 1 recognises all past guests who have travelled one to four times with any applicable TTC brand, offering benefits such as priority access, a discount of up to five per cent on selected itineraries and dates, and an exclusive five per cent off on new trips for a limited time, plus access to secret sales and special recognition whilst on trip.
Tier 2 recognises all past guests who have travelled five times or more with any applicable TTC brand (see below) will enjoy all the benefits of Tier 1, on any trip, any country, any time.
The program’s evolution provides TTC’s valued guests with enhanced loyalty options, rewards and flexibility, while at the same time creating unique opportunities for advisors to encourage incremental bookings across the portfolio.
“This loyalty program was created so that both our guests and travel advisor partners can benefit from this expansive product offering and the unparalleled service offered by all our brands,” TTC chief executive Brett Tollman said.
“Through this loyalty program, we also further our investment and support of our travel advisors, ensuring they have the tools necessary to leverage incremental bookings and deliver the very best unparalleled holiday experiences.”
This loyalty program is applicable to participating guided and cruise brands such as Trafalgar, Insight Vacations, AAT Kings, Uniworld, Luxury Gold, U River Cruises, Contiki and Costsaver, meaning that travellers are rewarded regardless of the brands they choose throughout their travel lifetime.