Join Travel Weekly for a deep and insightful conversation with Dr. Aaron J. Salā from Meet Hawai’i.
Dr Salā has been President and CEO of the Hawaiʻi Visitors and Convention Bureau for nine months, and sees his role as being responsive to and responsible for the ecosystem in which the Hawai’i tourism industry sits.
He talks about how being a native Hawaiian in the role helps him find the balance between the jobs the tourism industry creates for the state, and the pressure the industry puts on the natural environment.
And he encourages you to go and visit Hawai’i!