Zurich Cover-More, a leader in travel insurance and assistance providers and part of Zurich Insurance Group, has announced the appointment of Jeff Rutledge as chief executive officer, effective 1 July 2025.
Jeff Rutledge brings more than 25 years of experience in the global travel insurance industry. Prior to joining Zurich Cover-More he served as president and CEO of AIG Travel for more than 18 years. He was appointed Global Travel CEO at Zurich Cover-More in December 2024 following Zurich’s acquisition of AIG’s global personal travel insurance and assistance business, including Travel Guard.
This leadership transition comes as David Fike, current CEO of Zurich Cover-More, prepares to retire after a distinguished career of nearly 40 years, including more than a decade in senior roles at Zurich.
“Jeff is a proven leader with deep industry expertise and a strong vision for the future of travel insurance,” Zurich Global Ventures CEO Cara Morton said. “I’m confident that under his leadership Zurich Cover-More will continue to grow as a global leader in travel protection. I also want to extend my sincere thanks to David Fike for his outstanding leadership in his decade at Zurich. I wish him all the best in his retirement.”
“It’s an honour to lead Zurich Cover-More at such a pivotal time,” Rutledge said. “I’m grateful to David for his guidance and partnership during our transition. I look forward to working with our talented global team to deliver innovative, customer-focused solutions and to strengthen our position as a trusted partner in travel insurance and assistance.”
In addition, Emily Yoo, currently transformation director at Zurich Cover-More, has been appointed head of operations & transformation, Zurich Cover-More. In this newly created role, she will lead the integration of Travel Guard into Zurich as well as lead operations, claims, and technology for Zurich Cover-More.
